Friday, March 11, 2016

4 Ways to Market Your Mobile Apps

Apps are as effective as their reach. To ensure your mobile app lives up to its good potential, it’s important to invest in a well-designed mobile marketing strategy, which can lead to hundreds or even thousands of downloads when properly successful built. AppSquadz Technologies Pvt. Ltd. is a Top Mobile Application Development Company in India. Here we tell you 4 ways to market your mobile app-

1) Know your Audience-
If you haven’t identified your core audience, you’ll never hit your sales target. First figure out who your app should cater to, and then design for them. Here are some factors to consider:
  •     Age range
  •     Interests
  •     Tech- saves.
  •     Industry
2) Focus on Keywords- App store discover-ability is a huge factor to consider when you’re launching your app. Aim to attract as much organic traffic to your site and app as possible by examining industry trends and staying up-to-date on app store optimization strategy. Keywords are the most important part of any marketing Campaign.

3) Built a Social Media Market- Enhance your app online presence as much as possible. Create Attractive banners, Designs and techy jokes for your app. Screenshots and promo videos are also big selling points. Create blogs, articles and continuously post on social media. Continue to share the latest updates to capture the attention of new customers.

4) Video Marketing- Videos are a great way to demonstrate your app capabilities. Create a short promo video that tours the app UI, with short and clear videos you can popularize your app on sites like Facebook, Twitter, and so on.

5) Customer Feedback is important- At the first stages of your app’s release, listen closely to customer feedback. It helps to include a response for your app and on your site. Regularly read over the app store reviews and ask customers for positive ones plus pay attention to common complaints.

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